Image via Salesforce.com In order for Sales Reps to be successful in sales, they need to think like a Sales Manager. To be able to do this they need to be able to track their own numbers and activities in the Sales pipeline. Using a system such as Activity-Based Selling, it is now possible toContinue reading “Steps to becoming your own Sales Manager with Activity-Based Selling”
Category Archives: sales
25 Ways to Drive Revenue using Sales & Marketing
The purpose of the Sales & Marketing functions is to drive revenue for the organization. Below you will find 25 Sales & Marketing Strategies for driving revenue. 1.Market Research & Competitor Analysis Before businesses can sell anything, they need to determine if there is a market for their products and services. Most businesses will notContinue reading “25 Ways to Drive Revenue using Sales & Marketing”
How to Optimize Presentations & Content to Buyer Learning Styles
Creating customer centered presentations that engage customers are essential. Previously I spoke about how to accomplish this. However, another key element to creating both customer centered presentations and digital content is knowledge of buyer learning styles. In other words, how buyers learn best. There are three learning styles, Visual, Auditory & kinesthetic. 65 percent ofContinue reading “How to Optimize Presentations & Content to Buyer Learning Styles”
How to Integrate SlideShare into a Marketing Strategy
SlideShare is a great platform for creating original and repuropsed Content. Acquired by LinkedIn, SlideShare is fully integrated with the LinkedIn platform. Slideshare is a social network of its own. Users can follow other users content; similar to LinkedIn. Signing up for a SlideShare account is easy and be done quickly with a LinkedIn account.Continue reading “How to Integrate SlideShare into a Marketing Strategy”
Sales 101: Getting Started
Selling is a very detailed process. There are four basic things that every person in Sales needs to do to be successful. These four things are: 1.belief in your products and services, 2.knowing how to prospect/knowing your target market, 3.knowing how to engage prospects and customers with a message that is compelling 4. the abilityContinue reading “Sales 101: Getting Started”
How to use Marketing to gain customers for your Small Business
How to use Marketing to gain customers for your small business.
Applying marketing strategies to engage with customers while driving product sales.
How LinkedIn can increase its Revenue from Pulse users
LinkedIn’s long form publishing is a great resource for users of the platform. Users can upload, pictures, videos and share links in their posts. Members can also add up to three tags for SEO purposes. The long form offers the blogging functionality of other platforms such as Blogger, WordPress, tumblr & Medium. However, the linkContinue reading “How LinkedIn can increase its Revenue from Pulse users”
How to use Market Research to Drive Product Sales
Before businesses can sell anything, they need to determine if there is a market for their products and services. Most businesses will not necessarily be creating new product categories. As a result, they will be entering into a market place that already exists. This is true if you are a re-seller or distributor of productsContinue reading “How to use Market Research to Drive Product Sales”
The 2015 New York International Auto Show: Where Direct, Digital and Trade Show Marketing Meet
Trade shows are a great opportunity for brands and whole industries to sell and market their products. I have experienced this first hand during my time in Outside Sales and Marketing. Since then, Social Media has exploded. Last week, I had the privilege of covering the New York Auto show as I do each year.Continue reading “The 2015 New York International Auto Show: Where Direct, Digital and Trade Show Marketing Meet”
Boost Sales and launch Brands with Interview Marketing
When strangers get to know one another for the purpose of friendship, dating, employment, selling and networking; they ask questions about one another. This exchange of questions back and forth is known as an interview. Countless articles and books have been written about selling yourself in a job interview and the like. Now how canContinue reading “Boost Sales and launch Brands with Interview Marketing”
Sales, Marketing & Social Media Today 