I highly recommend The End of Business As Usual by Brian Solis. I received a copy of this book while attending the Pivot Conference which the author runs. It was great meeting Brian. I wanted to build on what I learned at the conference which examined the social consumer, this is why I decided toContinue reading “My review of The End of Business As Usual by Brian Solis”
Monthly Archives: December 2011
Building the Brands of Tomorrow
Previously, I discussed about how to develop and market a product. In this post, I am going to discuss how you can build a brand for tomorrow. While attending the Pivot Conference in New York City, I learned that whether you are a start-up company or a large fortune 500, it imperative that you reactContinue reading “Building the Brands of Tomorrow”
How to Develop and Market a Product
Developing and marketing a product, requires a lot of planning. You need a vision for your product. Whether you are a start-up company or a product manager launching a new product, there is a lot of research that has to take place. Your budget will dictate the size of your marketing campaign. However, you areContinue reading “How to Develop and Market a Product”
How to Overcome Sales Objections & Stalls
In sales, everyone has to be able to overcome objections in order to be successful. The best way to overcome objections is to prevent them. This can be done by providing a thorough sales presentation that covers all the information about your products and services. Also it is imperative that you address any questions theContinue reading “How to Overcome Sales Objections & Stalls”
How to Develop and Deliver a Successful Sales Presentation
In my last post, I covered how to make a cold call where I described about how to make an on the spot sales presentation. Now I will cover how to develop and deliver a sales presentation to a decision maker when you are on an appointed call. Developing Your Presentation When you start toContinue reading “How to Develop and Deliver a Successful Sales Presentation”
How to Make a Cold Call
Whether you are a veteran or if you are new in sales, you will have to make cold calls to build your customer base. Many sales people dread making cold calls. However, if you approach it the right way; cold calling can be a great way to develop your selling skills and forge great relationshipsContinue reading “How to Make a Cold Call”
How to Develop and Implement a Sales Plan
In my last post, I spoke about how to identify your target market and how to build a prospecting list. In this post, I will cover how to develop and implement a sales plan. Also I will cover how the sales funnel works and how it relates to sales success. Now that you have yourContinue reading “How to Develop and Implement a Sales Plan”
Sales, Marketing & Social Media Today 