Tag Archives: automotive

The Inside Track on the 2023 New York Auto Show

The 2023 New York Auto Show is happening at New York’s Jacob Javits Center. I had the privilege of covering the New York Auto Show on press and industry days. The show opened with the World Car Awards Breakfast. I want to congratulate Hyundai for winning multiple awards with its all-new Ioniq 6 EV includingContinue reading “The Inside Track on the 2023 New York Auto Show”

The Automotive Industry is Becoming Electrified: Automotive Trends

Things are changing in the automotive industry. These changes are from the way vehicles are bought and sold. Vehicle offerings are also different. Vehicles went from gas combustion engines to hybrid vehicles which means a split between gas and electric. Now there is going to be a shift to all-electric vehicles or EVs. The adoptionContinue reading “The Automotive Industry is Becoming Electrified: Automotive Trends”

A Sneak Peek of the 2019 NY Auto Show

There are amazing exhibits at the New York International Auto Show that showcased innovations in the auto industry. These innovations included an increased number of: Hybrid, Electric and Voice enabled vehicles. Mercedes-Benz showcased its Voice enabled vehicles in its Press Conference. Porsche celebrated the 50th Anniversary of the 911 with the unveil of the 911Continue reading “A Sneak Peek of the 2019 NY Auto Show”

An Inside Look at the 2018 NY Auto Show

There are many exhibits at the New York Auto Show that showcased innovations and technological advances in the automotive industry.  After two days of coverage on the press preview days, I am going to share my favorite product unveils and displays. This year, I also did a video walk through of the show floor to provideContinue reading “An Inside Look at the 2018 NY Auto Show”

2018 Marketing Job Search & Networking

http://gettinghiredweb.s3.amazonaws.com/Community/Blog Dear WordPress Followers: Happy Holidays and thank you for your support. Are you hiring for roles in Inbound Marketing, Digital Marketing, Product Marketing, Content Marketing, Customer Marketing, Social Media Marketing, Lead Gen, Demand Gen, Retention Marketing, Sales Enablement, Talent Branding and Employer Branding? My combined experience in Sales, Marketing, Social Media, helping Customers andContinue reading “2018 Marketing Job Search & Networking”

2016 NY Auto Show Press Preview

Image via http://www.logo-designer.co/new-york-auto-show-unveils-new-logo-design-brand-strategy/ There are countless exhibits at the New York Auto Show that were integrated with cutting edge technology, Hybrids and Virtual Reality or VR for short. After two days of coverage on the press preview days, I am going to share my favorite product unveils and displays. #Press Preview from 2016 @NYAutoShow https://t.co/x1jJJ1mFXm #nyiasContinue reading “2016 NY Auto Show Press Preview”

The 2015 New York International Auto Show: Where Direct, Digital and Trade Show Marketing Meet

Trade shows are a great opportunity for brands and whole industries to sell and market their products. I have experienced this first hand during my time in Outside Sales and Marketing. Since then, Social Media has exploded. Last week, I had the privilege of covering the New York Auto show as I do each year.Continue reading “The 2015 New York International Auto Show: Where Direct, Digital and Trade Show Marketing Meet”

What the New York Auto Show Can Teach Us About Trade Show Marketing

Trade show marketing is important for companies to build brand awareness. The purpose for trade shows is to drive sales.  As a Dental Sales Rep, I worked the Greater New York Dental meeting. This is a show where Dental Manufacturers and distributors show off current and new products they have to offer. Today, I am goingContinue reading “What the New York Auto Show Can Teach Us About Trade Show Marketing”