Selling and Marketing Brand X

When you are selling and marketing a brand x product, there are many challenges that you face. These challenges range from questions on product reliability to a lack of brand recognition. One of the first things that I would handle is product reliability. This comes from the product development and engineering side of your business.Continue reading “Selling and Marketing Brand X”

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Why you Should attend Pivot Conference 2012

This year I have the honor of serving as a Brand Ambassador for the Pivot Conference. Last year, at the conference we explored Social Media as it related to the Social Consumer, Marketing, engagement and Advertising. This year the conference focuses on Social Media 2.0. This year Social Consumerism is explored through the lens of commerce,Continue reading “Why you Should attend Pivot Conference 2012”