Content Curation: 4 Ways to Improve your Content Marketing Results

 image via wonacotpr.com Content creation is one of the best ways to engage an audience, making it essential to content marketing. However, we simply cannot cover every single topic in our industry. This is where content curation comes in handy, content curation is where you share the work of others in your industry. Content curationContinue reading “Content Curation: 4 Ways to Improve your Content Marketing Results”

4 Examples of How Social Media platforms can increase Revenue & Engagement

I have examined 4 ways how social networks can increase user revenue & engagement. The last is how a brand partnered with a Social Network to drive product sales. Publishing/Marketing/Branding 1.Why all Social Networks should build a Publishing Platform Social Networks are great places to discuss and share ideas. While many networks have developed variousContinue reading “4 Examples of How Social Media platforms can increase Revenue & Engagement”

How Tech is Disrupting Marketing

 image via bizdom.com The goal of marketing is to help drive products sales. However, we cannot blindly follow the model of marketing & advertising of the 1960’s. Today, consumers have more access to more information than ever before. As a result, Marketers and brands do not control the conversation like they once did. Hitting consumersContinue reading “How Tech is Disrupting Marketing”

A Guide to Getting Started on Social Media

Today, many people and organizations are using Social Media to get their message out. If you are not using Social Media you are missing a an opportunity. The major Social networks are LinkedIn, Twitter ,Facebook tumblr, & WordPress. These networks have similarities in the sense they are designed for people to communicate. Below is howContinue reading “A Guide to Getting Started on Social Media”

Build your Brand with a Blog

Blogging is a great way to build your brand and market your products to the masses. Writing a blog allows you to demonstrate your expertise through writing. Blogging helps to provide prospects and customers with valuable information. Providing valuable information helps to position you as an expert and a resource. Popular blog posts formats are:Continue reading “Build your Brand with a Blog”

My Top 5 Articles from 2012

In my last post, I shared my top 10 articles of all time. As today is New Year’s Eve, I wanted to reflect on my top five articles of 2012.  #1 How to Deal with Difficult Customers In sales, we all have to deal with difficult customers. Today, I am going discuss how to deal withContinue reading “My Top 5 Articles from 2012”

Top 10 Most Viewed Articles

As the year is winding down, I wanted to share with you the top 10 articles from my blog. Based on the readership the honors go to: #1 Four Basic Things Every Person in Sales Needs to Do to Be Successful Selling is a very detailed process. There are four basic things that every person inContinue reading “Top 10 Most Viewed Articles”

Selling and Marketing Brand X

When you are selling and marketing a brand x product, there are many challenges that you face. These challenges range from questions on product reliability to a lack of brand recognition. One of the first things that I would handle is product reliability. This comes from the product development and engineering side of your business.Continue reading “Selling and Marketing Brand X”

Why you Should attend Pivot Conference 2012

This year I have the honor of serving as a Brand Ambassador for the Pivot Conference. Last year, at the conference we explored Social Media as it related to the Social Consumer, Marketing, engagement and Advertising. This year the conference focuses on Social Media 2.0. This year Social Consumerism is explored through the lens of commerce,Continue reading “Why you Should attend Pivot Conference 2012”