7 Takeaways from My Paper.li #Bizheroes Chat

I recently lead a discussion on building and maintaining a LinkedIn audience on Paper.li’s #Bizheroes Chat. Here are 7 Takeaways in case you missed the chat: Q1. How do we start building an audience in LinkedIn? What are the first steps? The first thing you can do to start building a LinkedIn audience is toContinue reading “7 Takeaways from My Paper.li #Bizheroes Chat”

WordPress & Tumblr 101: Writing & Publishing an Engaging Blog Article

WordPress & Tumblr are great publishing platforms where users can create customized & branded content which includes domain names. For tips on setting up a blog click here. Today I am going to focus on how to write & publish a killer blog article on these platforms. image via singlehop.com When writing a blog article,Continue reading “WordPress & Tumblr 101: Writing & Publishing an Engaging Blog Article”

Content Curation: 4 Ways to Improve your Content Marketing Results

 image via wonacotpr.com Content creation is one of the best ways to engage an audience, making it essential to content marketing. However, we simply cannot cover every single topic in our industry. This is where content curation comes in handy, content curation is where you share the work of others in your industry. Content curationContinue reading “Content Curation: 4 Ways to Improve your Content Marketing Results”

How to Write & Publish Compelling Content on LinkedIn

image  via https://i2.wp.com/animoto.com/blog/wp-content/uploads/2014/11/Screen-Shot- Writing on LinkedIn’s long form post is similar to writing blog posts. Your goal is to engage your readers & build an audience. Let’s explore the features of the LinkedIn publishing platform. The Structure of the LinkedIn long form  Title The platform provides a place for a title. Tool Bar Underneath the title,Continue reading “How to Write & Publish Compelling Content on LinkedIn”

The Power of The Screen Shot & The Hash Tag: How Marketers Can Connect with Customers & Amplify their Reach

Screen-shots and hash-tags are an invaluable tool for marketers to reach and sell products to their audience. The old adage is that a picture is worth a 1000 words. As the fields of Marketing and Advertising shift to digital and mobile formats, the power of the image to tell stories and get your message acrossContinue reading “The Power of The Screen Shot & The Hash Tag: How Marketers Can Connect with Customers & Amplify their Reach”