Creating & Executing an engaging Marketing Strategy for Lead Gen & Demand Gen organically. A how to guide on getting started. About the Author Dan is passionate about using Marketing to help businesses drive sales. He has worked on various marketing assignments that include a Start Up, Political Campaign & a Digital Marketing Conference.Continue reading “Content Marketing 360”
Category Archives: marketing
How to Repurpose your Blog Content
image via bluepolointeractive.com High quality content created on a blog has amazing potential to be shared, increasing blog readership. However, just creating content; sharing it in its original form on many channels multiple times will continue to yield diminishing results. Results are diminishing because Social Networks and the blog-sphere continue to be bombarded with content.Continue reading “How to Repurpose your Blog Content”
3 Questions Content & Digital Marketers should answer before Launching a Campaign
image via thesba.com Launching a content marketing & digital marketing campaign is a big investment of time & resources. Before launching a campaign there are a lot of things to consider. Here are three questions that digital & content marketers should be able to answer before launching a campaign. 1.What are the best ways to marketContinue reading “3 Questions Content & Digital Marketers should answer before Launching a Campaign”
How Brands can use Customer Service & Sales Teams to improve Content Marketing
image via content marketing institute Marketing is being disrupted by technology. The technology comes in the form of new social channels such as the internet, mobile, social media, publishing platforms, audio books and video on demand. All of these channels have the effect of giving consumers instant access to information about products and services. CompetitionContinue reading “How Brands can use Customer Service & Sales Teams to improve Content Marketing”
Content Curation: 4 Ways to Improve your Content Marketing Results
image via wonacotpr.com Content creation is one of the best ways to engage an audience, making it essential to content marketing. However, we simply cannot cover every single topic in our industry. This is where content curation comes in handy, content curation is where you share the work of others in your industry. Content curationContinue reading “Content Curation: 4 Ways to Improve your Content Marketing Results”
How to Write & Publish Compelling Content on LinkedIn
image via https://i2.wp.com/animoto.com/blog/wp-content/uploads/2014/11/Screen-Shot- Writing on LinkedIn’s long form post is similar to writing blog posts. Your goal is to engage your readers & build an audience. Let’s explore the features of the LinkedIn publishing platform. The Structure of the LinkedIn long form Title The platform provides a place for a title. Tool Bar Underneath the title,Continue reading “How to Write & Publish Compelling Content on LinkedIn”
How to use Engagement to Generate Leads at Trade Shows
image via mediashower.com It is important to attend industry trade shows either as an exhibitor or an attendee. Trade shows are a great way to keep up to date with trends in your industry. This will allow you to improve your product knowledge and assess the needs of customers in the market place. Trade showsContinue reading “How to use Engagement to Generate Leads at Trade Shows”
4 Examples of How Social Media platforms can increase Revenue & Engagement
I have examined 4 ways how social networks can increase user revenue & engagement. The last is how a brand partnered with a Social Network to drive product sales. Publishing/Marketing/Branding 1.Why all Social Networks should build a Publishing Platform Social Networks are great places to discuss and share ideas. While many networks have developed variousContinue reading “4 Examples of How Social Media platforms can increase Revenue & Engagement”
My Marketing Insights Part 2 Brand Marketing/Marketing Strategy/Trade Shows
Below is the second installment of my marketing insights by topic. Brand Marketing/Marketing Strategy 7 Steps to Building the Brands of the Future Previously, I discussed about how to develop and market a product. In this post, I am going to discuss how you can build a brand for tomorrow. While attending the Pivot Conference inContinue reading “My Marketing Insights Part 2 Brand Marketing/Marketing Strategy/Trade Shows”
My Digital Marketing/Social Media/Content Marketing Insights Part 1
Below are my topic marketing insights by topic. Digital Marketing/Social Media/Content Marketing How to Get Started on Social Media Today, many people and organizations are using Social Media to get their message out. If you are not using Social Media you are missing an opportunity. The major Social networks are LinkedIn, Twitter ,Facebook tumblr, &Continue reading “My Digital Marketing/Social Media/Content Marketing Insights Part 1”
Sales, Marketing & Social Media Today 