I covered Salesforce AgentForce in New York this past week. This event was organized to showcase Salesforce’s new product Agentforce which is DIY AI in action. Agentforce is a customer service agent that can be built by Salesforce customers and integrated into all industries across the customer journey. Salesforce Co-Founder & Chief Technology Officer, SlackContinue reading “Press & Industry Coverage of Salesforce Agentforce Tour in New York”
Tag Archives: ecommerce
Digital Marketing World Forum NA 2024 Highlights
Last week, I covered the Digital Marketing World Forum conference in New York. The conference was held at the Marriot Marquis in New York’s Times Square. The Digital Marketing World Forum or DMWF for short, covered topics a wide array of topics beyond just digital marketing, that covered AI, ecommerce, influencer marketing, and creativity justContinue reading “Digital Marketing World Forum NA 2024 Highlights”
2023 Holiday Spending Survey
I surveyed my audience on LinkedIn on how their spending was impacted by inflation. This is an updated extension of my last report where I surveyed my audience on LinkedIn about their holiday spending intent, method of purchase, types of purchase, and sentiment in the U.S. Consumer spending is always top of mind for marketers,Continue reading “2023 Holiday Spending Survey”
US Holiday Spending Sentiment
I surveyed my audience on LinkedIn about their holiday spending intent, method of purchase, types of purchase, and sentiment in the U.S. Consumer spending is always top of mind for marketers, sellers, and retailers. With inflation on the rise, consumers spend differently than when inflation is low. I asked my audience four questions. Below youContinue reading “US Holiday Spending Sentiment”
Ways People Buy, Find Products & The Differences Between B2B, B2C, B2G & D2C
Buyers have different wants and needs. When marketing and selling a product or service, it is important to ask two questions to understand your buyers. 1. What motivates people to buy a product or service? 2. How do people find a product or service to buy? I surveyed my LinkedIn audience for answers. 1. WhatContinue reading “Ways People Buy, Find Products & The Differences Between B2B, B2C, B2G & D2C”
How &Why People Buy Technology
When marketing and selling a product or service, it is important to ask two questions to understand your buyers. 1.What motivates people to buy a product or service? 2.How do people find a product or service to buy? I surveyed my LinkedIn audience for answers. 1. What motivates people to buy a product or Service?Continue reading “How &Why People Buy Technology”
Social Networks use Online Shopping for New Revenue
Social Networks are places where people congregate; making them great sources of Market Research and Revenue. As a result, Social networks are looking for new revenue streams. The latest revenue channel for them is E-commerce. Facebook is partnering with Shopify to launch Facebook shops. The social network is the latest to get in on theContinue reading “Social Networks use Online Shopping for New Revenue”
Key Insights from The AI Summit on The Future of AI
I covered The AI Summit in New York last week because I wanted to learn more about AI and Machine Learning. According to Tractica, AI is being implemented globally. AI and Machine Learning used in many verticals and processes. For example, when I compose an email using GMAIL, I received suggestions on how toContinue reading “Key Insights from The AI Summit on The Future of AI”
SEM Trends from SMX East
Last week, I covered the Search Marketing Expo in New York City. Search Marketing Expo has is a great event for SEO, SEM, and Digital Marketing professionals. SMX provides attendees with an opportunity to learn actionable techniques in conference sessions and training workshops. Google and Microsoft provided seminars on various SEM topics. Here is aContinue reading “SEM Trends from SMX East”
10 Key Takeaways from Advertising Week 2019
I covered Advertising Week in New York. Advertising Week is where the best minds of Marketing and Advertising meet to share and learn best practices. Matt Scheckner Global CEO of Advertising Week shares his thoughts at the opening breakfast. View this post on Instagram Matt Scheckner of #AdvertisingWeek shares his thoughts at the opening breakfast. #AWNewYorkContinue reading “10 Key Takeaways from Advertising Week 2019”
Sales, Marketing & Social Media Today 