I recently has the privilege to cover the World Business Forum in NYC last week. There were so many great panels and top business minds at the event. I want to highlight some of my favorites.
1. Seth Godin’s talk on Marketing where he discusses How today’s Marketer needs to be both remarkable and generous.
In his talk Seth discusses his new book This is Marketing and he discusses what it takes to succeed in today’s connection economy.
A key idea was that Marketers make change happen.
“Marketers make change happen.” Seth Godin #WBFNYC .@wobi_en #Marketing pic.twitter.com/Iws2Nyp64O
— Dan Galante (@DanGalante) November 14, 2018
The new economy is made up of the following components
It was truly an amazing talk.
2. A talk by Juan Enriquez on the topic of trends in technology.
Two trends that caught my attention were:
3. Whitney Johnson’s talk on How to build an A Team where she discusses how to design jobs to maximize both employee engagement and performance.
Companies should strive for 70% employee engagement.
Companies should take chances hiring people who are inexperienced to keep a steady pipeline of employees.
4. Daniel Kahneman’s talk on the psychology of how we make Intuitive Judgments and choices based and why people are more risk averse than others. He also discusses how stress impacts decision making.
The World Business Forum is an amazing event packed with insights and for everyone in Business. If you missed out this year; attend the next one.
All images are Courtesy of WOBI.
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