The WordPress.com stats helper monkeys prepared a 2011 annual report for this blog. Here’s an excerpt: A San Francisco cable car holds 60 people. This blog was viewed about 1,100 times in 2011. If it were a cable car, it would take about 18 trips to carry that many people. Click here to see theContinue reading “2011 in review Thank you for reading! Happy New Year!”
Category Archives: Uncategorized
My review of The End of Business As Usual by Brian Solis
I highly recommend The End of Business As Usual by Brian Solis. I received a copy of this book while attending the Pivot Conference which the author runs. It was great meeting Brian. I wanted to build on what I learned at the conference which examined the social consumer, this is why I decided toContinue reading “My review of The End of Business As Usual by Brian Solis”
Building the Brands of Tomorrow
Previously, I discussed about how to develop and market a product. In this post, I am going to discuss how you can build a brand for tomorrow. While attending the Pivot Conference in New York City, I learned that whether you are a start-up company or a large fortune 500, it imperative that you reactContinue reading “Building the Brands of Tomorrow”
How to Develop and Market a Product
Developing and marketing a product, requires a lot of planning. You need a vision for your product. Whether you are a start-up company or a product manager launching a new product, there is a lot of research that has to take place. Your budget will dictate the size of your marketing campaign. However, you areContinue reading “How to Develop and Market a Product”
How to Overcome Sales Objections & Stalls
In sales, everyone has to be able to overcome objections in order to be successful. The best way to overcome objections is to prevent them. This can be done by providing a thorough sales presentation that covers all the information about your products and services. Also it is imperative that you address any questions theContinue reading “How to Overcome Sales Objections & Stalls”
How to Develop and Deliver a Successful Sales Presentation
In my last post, I covered how to make a cold call where I described about how to make an on the spot sales presentation. Now I will cover how to develop and deliver a sales presentation to a decision maker when you are on an appointed call. Developing Your Presentation When you start toContinue reading “How to Develop and Deliver a Successful Sales Presentation”
Do Sales People Need to Double as Product Marketing Managers for their offerings?
Do Sales people need to double as Product Marketing Managers for their offerings? When it comes to knowing who their customers are along with their needs; they do. Previously, I spoke about prospecting and identifying your target market. I will cover this topic in more detail in this post. I stated that it is importantContinue reading “Do Sales People Need to Double as Product Marketing Managers for their offerings?”
Confidence Drives Sales
In my previous post on the basic selling skills needed for success in sales, I listed four basic things that sales people need to do to be successful in sales. These four things are: belief in your products and services, knowing how to prospect/knowing your target market, knowing how to engage prospects and customers withContinue reading “Confidence Drives Sales”
The Basic Principles of Marketing have changed or have they?
Marketing in the digital age has shifted from content to context. Up until recently, many brands created the content that was used to market their products. Consumers were expected to like their products just because they looked cool or were hip. With the rise of social networking with sites such as Facebook and Twitter, thisContinue reading “The Basic Principles of Marketing have changed or have they?”
Four Basic Things Every Person in Sales Needs to Do to Be Successful
Selling is a very detailed process. There are four basic things that every person in Sales needs to do to be successful. These four things are: belief in your products and services, knowing how to prospect/knowing your target market, knowing how to engage prospects and customers with a message that is compelling and the ability toContinue reading “Four Basic Things Every Person in Sales Needs to Do to Be Successful”
Sales, Marketing & Social Media Today 